The Blogger’s Guide to Effective Writing
Want to know all my secrets?The ones which let me write hundreds of great posts every year for dozens of great blogs?

You know “content is king” … but just knowing that isn’t enough. You want a guide that explains exactly how to write great blog posts. How to grab readers’ attention. How to make each post easy to read – and fun to write.
Effective writing means:
- Producing great blog posts – without spending all weekend on them.
- Having readers hang on every word – from start to end
- Enjoying writing – not seeing it as a chore
- Getting more subscribers, more leads, more clients and more product sales.
(NB: If you have a discount code, enter it BEFORE clicking the button)
Why This Will Work For You
I know all about writing: from getting ideas in the first place to staying motivated in the long haul; from making a whole blog series work to getting each individual sentence right. In The Blogger’s Guide to Effective Writing, I share everything that I’ve learnt over the course of writing 600+ blog posts on dozens of different blogs.
You’ll learn about:
- Why text still rules online
- How we read on the screen – and how to use this
- Coming up with fantastic ideas - when you've yet to start your blog ... and when you've been going for years
- The nitty-gritty of different types of posts, from lists to reviews
- How to put your post together, from start to finish
- Creating posts which stand the test of time – and series which can lead to sales
- Revising, editing and proofreading your posts
The Blogger’s Guide to Effective Writing is an 82 page ebook packed with ideas, tips and guidance which will see you writing with ease, with enjoyment, and with fantastic results – for just $29.
(If it doesn’t? No worries. I’m offering a six month guarantee on this, so that you’ve got plenty of time to see your skills develop – and to see the results.)
You'll Get All This...
Here's what you get for your $29:
An 82-page ebook with fifteen chapters:
- Chapter One: Why Good Writing Matters
- Explaining exactly why text is still crucial online - Chapter Two: Foundations of Effectiveness
- Getting clear about what you want from your blogging - Chapter Three: Coming Up With Ideas
- How to generate more ideas than you'll ever need - Chapter Four: Writing At Different Stages
- Seeing your blog through from launch to an long-running site - Chapter Five: Timeless or News Posts?
- An in-depth look at two key approaches to content and the advantages of each - Chapter Six: Different Types of Blog Post
- The five basic types of post fully explained - Chapter Seven: Structuring Your Blog Post
- Why structure is crucial, and how the basic post structure works - Chapter Eight: Your Post Title
- Getting your readers hooked right from the start - Chapter Nine: Your Post Introduction
- Four sure-fire ways to draw readers into your post - Chapter Ten: Your Post Middle
- Navigating the middle of your post without losing your way, or your readers - Chapter Eleven: Your Post Conclusion
- Ending your post strongly, and prompting readers to take action - Chapter Twelve: Writing a Series of Posts
- How to write a great post series, and how to turn it into a money-maker - Chapter Thirteen: Your Style and Voice
- Developing the unique voice which will turn casual readers into die-hard fans - Chapter Fourteen: Using Images in Posts
- Ensuring your images add to and enhance your writing - Chapter Fifteen: Polishing Your Posts
- Using the three types of reworking to make sure your posts shine - An Appendix with further reading for all fifteen chapters
PLUS a 9-page bonus pack with:
- Four of my very own templates – which I use in my professional blogging
- Three clear examples of how to create your own foolproof templates … by breaking down great blog posts which work
PLUS a $10 discount code for my Staff Blogging Course:
There's a discount code included (on page 5, just after the table of contents) for the Staff Blogging Course, a six unit self-study course, for just $9. If you'd love to make great money and get your name out there on big blogs, you can get started straight away (this is how I pay my rent!)
Buy The Blogger's Guide to Effective Writing
(NB: If you have a discount code, enter it BEFORE clicking the button)
Your Success Guarantee
I want you to have the time to try this out: to see your blog get more readers, to see your writing style develop, and to get closer to all your blogging goals. So rather than the standard 30 day guarantee, I'm offering a six month guarantee. If the ebook doesn't work out for you, no problem at all - just drop me an email (ali@aliventures.com) and I'll send you your money back straight away.
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I'm a paid blogger for a number of big sites: Pick the Brain, Dumb Little Man, The Change Blog, Diet Blog and You on a Diet. I've written guest posts for dozens of other blogs, including (in the writing/blogging niche) ProBlogger, Daily Blog Tips, Copyblogger, Successful Blog and Write to Done.